The online payment journey

Maximise conversion by optimising each stage


Key Points

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000 %
of travellers cite payment security as a key factor when choosing to use a website


00 %
of travel shoppers would be concerned if redirected to another website to complete the payment

Quick and easy process

00 %
of travellers said that completing a payment quickly is very important to them

Online accounts

00 %
of shoppers would reconsider storing their payment details on a website if it clearly explained its data security policy


Optimise the payment journey on your site to make the customer experience seamless.

Take a look at some of our key findings on payment security, information, payment-related queries and details on the left.

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Download the full insight PDF for China for the Travel industry.